More Revenue, Less Effort
A digital menu is not just a replacement for paper — it is a revenue engine. Here is how.
1. Upselling with Photos
Menu items with photos sell 40% more than text-only descriptions. A photo of your signature dish is more compelling than any description.
2. Featured Items
Highlight your highest-margin dishes as "featured" or "chef's choice". Guests are 3x more likely to order featured items.
3. Dynamic Pricing
Change prices based on time of day or demand. Happy hour specials, lunch deals, and seasonal promotions can all be managed from your dashboard.
4. Faster Table Turnover
When guests scan and order immediately, tables turn faster. Even a 5-minute reduction in average dining time can increase daily revenue by 15-20%.
5. Reduced Printing Costs
Every birr saved on printing is a birr earned. Most restaurants save 25,000 to 100,000 ETB per year by switching to QR menus.
6. Online Orders
Accept delivery and takeaway orders directly from your menu. No third-party commission fees eating into your margins.
7. Customer Data
Collect phone numbers and order history. Use this data for targeted promotions and loyalty programs.
Getting Started
The best time to switch was yesterday. The second best time is today. Sign up at mesob.et and start increasing your revenue.